3 challenges of translating tourism content

tourism

I wrote a guest blog post for the translation technology company SDL about the challenges of translating tourism content.

Although translating texts for the tourism industry can be very interesting, there is a lot more work to it than meets the eye, and it’s certainly not something that should be rushed – or left to chance.

Read an excerpt from my blog post below, and read the full article here.

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Why this “good enough” translation is not fit for purpose

Front Cover of Monaco Grand Prix Brochure

Many translators would agree that there are two ways to translate something. While some of our clients appreciate that translations take time, require creativity and expertise, and may not word-for-word look like the original text, other clients may prefer a literal translation to be on the safe side, or may say something along the lines of “it doesn’t matter if it’s not perfect” or “as long as people can understand what it says”.

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Fiverr: Do you get what you pay for? (Part 1)

jar of pennies

Last month, a friend of mine wanted a translation from English into Spanish, Italian and German, and while I recommended some of my trusted colleagues to her, she had mentioned that someone in her office had suggested they use Fiverr.

I shared my horror with my colleague and friend, Hannah Keet, and we bemoaned the fact that people seem to expect quality professional work, but are only willing to pay peanuts – but for peanuts, the quality will surely not be great. That’s when Hannah had the idea: why don’t we test this theory for ourselves through a “mystery shopping” exercise?

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On cabin fever and the joys of freelancer friends

Cafe - Sized

When I tell people that I work from home, the general reaction is “lucky you! I wish I could!” After all, what’s not to like? No horrible commute at the crack of dawn, no awkward water-cooler chat with acquaintances about how everyone’s weekend was, and you can make important business decisions without anyone but you knowing that you are, secretly, still in your pyjamas.

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